Case Study

Influencer Marketing for Logitech

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Influencer Marketing

TASK

Create product awareness for the newly launched Logitech POP Keys wireless lifestyle keyboard, the Logitech brand, and the influencer event on social media.

SOLUTION

Participation in a major influencer event in Munich. Cool program with product presentation, live performance and DJ. Within a short period of time, we invited several influencers to Munich and supported them on site.

RESULTS

8 influencers, 102 posts and 5.89 million impressions.

The event, the brand Logitech and the product were placed on TikTok, Instagram and Youtube in the form of lively high-quality content.