Zurich spoiled us with the best spring-like weather, which is why the location's idyllic terrace was very busy. Camingaz grilled snacks were served there, while inside the venue Aris Guzmann spoiled the guests' palates with her vegan delicacies. Our customers' stands were located around the large table, which was decorated with countless colorful flowers.

Lenovo presented its tech innovations, Canon gave its two photography professionals Nico Schaerer and David Biedert a stage to pass on their knowledge, and Cheezy invited guests to sample cheese. Marchon, Windis and Perfosan brought along many of their product lines and Babyliss presented the AirWand, a styling tool that has not yet appeared on the market.

Two fashion brands, designer Maya Seyferth and Zurich label saftig, were on site and the experts from HAIR&SKIN carried out skin analyses.

In total, the Press Day was attended by over 100 guests and over 300 clippings were generated afterwards, which corresponds to a reach of over one million. Further clippings and media reports will follow over the next few weeks.

As every year, the Pressday was a great opportunity for our customers to meet a wide range of guests, network with other brands and present their products in a pleasant atmosphere.