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INFLUENCER EVENT FOR LOGITECH
30.11.-0001
On Tuesday, January 16, 2024, our influencer event took place at the trendy “The Matcha Club” in Zurich, where we presented the latest Ergo keyboard “Wave Keys” from Logitech – a revolutionary product designed to optimize your working life under the motto “feel better - do better”.
According to a Logitech study, 60% of those who work from home suffer from physical stress. This product was developed based on this fact, and we created this event with that in mind. The goal was not only to present an innovative ergonomic keyboard, but also to create a space for wellness and relaxation in the workplace.
The guests were able to look forward to a diverse program: from yoga sessions for relaxation to a wide selection of matcha lattes, inspiring life coaching and valuable tips from the experts. Influencer Vanesa Lekaj shared her personal experiences with the new Ergo keyboard, creating added value for all participants.
A total of ten influencers were on site, ensuring that the enthusiasm for the “Wave Keys” Ergo keyboard was shared on social media. With over 100,000 organically reached followers, we not only generated attention, but also created a community interested in innovative technology in line with ergonomic design.
The Matcha Club in Zurich provided the ideal backdrop for this event, which not only offered informative insights but also created a relaxed and inspiring atmosphere. We are proud to have jointly created a space where technology, ergonomics and well-being go hand in hand.
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