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What is an ideal yoga mat? This was the question Zurich natives Vivian and Luca Istrice asked themselves after a yoga session together.
They found the yoga mats in stores too boring, too little non-slip. This is how the idea of LUVIYO was born: non-slip yoga mats made of sustainable materials with attractive, colorful designs. The founding of the label followed in spring 2018, and with the launch of activewear, LUVIYO complements their product range and also focuses on quality, sustainability and style.
We are privileged to support the company with media relations and storytelling in the DACH region.
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