INFLUENCER MARKETING: AWARD-WINNING CHEFS AGAINST FOOD WASTE
09.05.2022
Too Good To Go launches unique collaboration with celebrity chefs against food waste. The "Chefs against Food Waste" campaign aims to raise awareness of food waste issues.
Swiss celebrity chefs Antonio Colaianni, Pascal Steffen and Serge Labrosse have joined forces with Too Good To Go to fight food waste. As part of a campaign lasting around two weeks, the star chefs have created zero-waste recipes that can be easily recreated at home.
Alina Swirski, Country Manager at Too Good To Go Switzerland, underlines the great value of this collaboration: "We are proud to be able to carry out this campaign together with the star chefs. In this way, we are making the Swiss population even more aware of the issue of food waste, because only by
together we can get closer to a planet without food waste."
More than a third of all food produced is wasted. Too Good To Go aims to inspire and empower everyone to fight food waste. The Too Good To Go app is the world's largest marketplace for leftover food, connecting bakeries, restaurants, supermarkets and other businesses with consumers so that food is consumed instead of discarded.
