In 12 illusion rooms, people marvel, dream, immerse themselves in colors, sink into mirrors, disappear into patterns or dwell in light and wonder about their own perception and wonder about one's own perception. The senses are permanently deceived.

It was created by husband-and-wife team Vanessa and Matthias Kammermann together with a team from the Zurich agency AROMA. "WOW combines fun with learning, culture and immersive art," says Vanessa Kammermann. "Here, nothing is as it seems. We create space to have illusions again." 

www.wow-museum.ch